Designing page menu

Hello,

do you have experience designing your site? I have many questions in my mind associated with a design. Are there a lot of things mentioned to remember about, when creating header and menu. I have found this list: https://www.netguru.co/blog/10-ux-tips-to-improve-website-navigation. What is your opinion? Do I need to think about all of this? Is it worth to spend hours to improve just one only piece of your site?